When launching a startup, priority goes to the product, to the cash flow, to the first customers. Insurance, on the other hand, often comes much later. However, not anticipating your insurance needs can slow down or even compromise commercial negotiations. Here's why it's essential to think about it from the start of your business.

The classic case: a deal almost signed... which stalls

I often see software publishers, especially in SaaS, neglecting their insurance in the first few months. It is not a deliberate choice. It's just that you don't think about that when you build your V1, or when you're looking for your first customers.

And then one day, everything accelerates. A large account shows its interest to you. The contract is ready. All that's left to do is sign. And then you come across a clause like:

“The service provider must provide an insurance certificate covering his professional civil liability and cyber risks.”

Except you didn't plan anything. The result: you waste time looking for a broker or understanding what guarantees to take, when the negotiation was almost finalized.

Two essential insurances for tech providers

Some insurances are secondary. Not these ones. Professional civil liability and cyber insurance have become standards in B2B contracts, especially IT contracts.

1. Professional civil liability

Professional civil liability covers your business in the event of professional misconduct: configuration error, bug, late delivery, unavailability of the service... In the event of harm caused to a customer, it takes over.

It therefore protects your business, but also your customer, who will be reassured to know that in the event of a problem, the financial consequences will not only be based on a startup with limited capital.

Some specific guarantees are particularly useful in digital professions, such as:

  • technical errors or faults,
  • contractual delays or breaches,
  • intangible damage (lack of performance...),
  • legal defense costs.

2. Cyber insurance

Cyber insurance is not just for large groups. It becomes essential when you manage data, host a service or connect users to an interface.

The possible incidents are numerous:

  • attack or intrusion into your system,
  • unavailability of service,
  • ransomware,
  • personal data leak.

Cyber insurance can cover:

  • restoration costs,
  • the costs of notification to the CNIL or to customers,
  • support in case of crisis (experts, communication, legal advice),
  • the treatment of certain damages related to the data breach.

These incidents can paralyze your business, generate significant costs and damage your image. It is better to be prepared for it.

What's in it for you to sign up early

Subscribing to these insurances as soon as your first customers brings you several concrete advantages:

  • Sign faster: you already have your certificates, ready to be attached to the contract.
  • Send a professional image: you show that you are structured, serious and ready to work with demanding companies.
  • Save time during due diligence: your documents are up to date, your guarantees in place.
  • Protect your business from the start: an error or a technical incident can occur as soon as you first provide services.

These are reasonable expense items, but key elements in the commercial credibility of a startup.

What I recommend

  • Do not wait until you have a large account to subscribe.
  • Take targeted guarantees adapted to your SaaS or tech activity, even if it means increasing them gradually.

CPR and cyber insurance have become standards. Planning them in advance saves you from bottlenecks and reinforces the solidity of your first contracts.

Conclusion

Insurance is not an unnecessary burden to push back on. It is a lever for legal and commercial security. As a lawyer, I advise you to include it very early in your checklist. If you are preparing your first B2B contracts or terms and conditions, I can help you adapt them and anticipate these requirements from the start.

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